The site launched with O'Neill's first conversation with Oscar-winning actress Nicole Kidman. In their interview, Kidman shared details about pivotal moments in her career, her life during the pandemic, and what fans can expect to see her doing next.
To extend the conversation to social media, the site featured a QR code that pulled up an Instagram-ready questionnaire allowing guests to add their own voices to the dialogue.
The One transformed single interviews into a series of global conversations, with many more to come.
