We worked closely with the innovators behind the mirror to hack its features and create a window into another world.
Orientation sensors placed in every device allow visitors to change the camera angle and unveil the details of a three-dimensional digital space.
The result was a massive sculpture with 200 rearview mirrors that expands vision into another world, inspired by the landscapes of Marfa.
Cadillac brought Horizon to a larger audience through print, digital and social content developed with Interview Magazine.